Magaling sa ginagawa, mapag-alaga sa kapwa
Makabago man ang proseso, hindi nawawala ang puso
Bawat hakbang may husay, bawat galaw may malasakit
Para lahat ay masaya, masigla, panatag
Ganyan kami nagsimula, ganyan kami magpapatuloy…
Husay at Malasakit, UNILAB ‘yan!
I’ve just seen the latest TVC of Unilab and I can’t help but be touched by it.
It reminded me that I should be proud to have shown husay at malasakit in my own little way as a stay at home mom and as a food blogger.
As a stay-at-home mom: There’s a saying at Charity begins at home. Husay at Malasakit begins at home as well.
Ykaie is now six years old and turning seven next month. As a mom, I’m doing the best I can in order to raise her as a God-fearing, honest, compassionate, dilligent, and kind-hearted young child. I believe that instilling those values in her while young, she will grow up to be a God-Fearing, honest, compassionate, dilligent, and kind-hearted adult as well. It’s nice to know that I’m giving the world another citizen who can help towards it’s growth. I’m giving people a friend, someone they can trust, and someone who’s willing to help others when they need it.
As a food blogger: I mostly blog about recipes I cook at home. These recipes are very easy to do, has ingredients that are readily available, healthy, and delicious. I also make it a point to plate it in a nice way so that it’ll me more appetizing. I’m glad that through my food blog I’m able to reach out to other moms out there and help them in thinking of what to serve to their family. Since the recipes are easy to do, cooking it won’t take a lot of their time and they can spend more time with their family.
Just like how Unilab, the biggest pharmaceutical company in the Philippines, has really shown us what it means to have husay at malasakit (Excellence and Compassion) and has even geared their company’s belief in this.
In every product they produce, they make sure that their facilities and procedures are safe, so that they will be able to take care of the Filipino people better.
They may have changed their processes in line with the rise of technological advancement, but their heart will always be present in the manufacturing of their healthcare products.
Rest assured that in all the innovations they create, the health and safety of the Filipino people are always at the core. It’s hard to find a company with a heart. Unilab is one of those companies and they believe in the spirit of genuine concern to make lives of other people better.
Chubskulit Rose says
I’ve seen this infomercial multiple times and it makes me smile all the time.
I just watched the TVC of paracetamol awhile ago, I was touched too because I can relate. 🙂
I think this branding is effective because husay and malasakit are our primary concerns. Before, I wouldn’t really about these two concepts together but they take on a different meaning once motherhood happens!
Paulline @ milastolemyheart says
I agree. Nung naging nanay na, mas malalim na meaning ng Husay at Malasakit. Lahat sa anak dapat the best.
Que Sullano - Gavan says
Nice TVC of Unilab! Thanks for sharing, dito ko lang nakita because we are not into watching TV.
Only the best for our children and a company that upholds excellence and compassion is perfect for us moms’ meticulous standards.
Celerhina Aubrey says
Super touching TVC of Unilab. This type would really stick and is very effective for us Pinoys. Anyway, Unilab is such a known brand already for providing quality meds. So swak ang husay at malasakit.
Janice / The Roller Coaster Ride says
Unilab has really done a great job with this latest campaign of theirs. It’s really something that resonates with a lot of people and with me too! 🙂
Ceelin is also my vitamin c of chcoie for the little man, i just wish he will grow fond of taking it. it has been ages since i gave him a dose, it’s a good thing he’s getting his daily dose of vitamin c from pineapple juice, which he is rather fond of